The word BASMATI literally means ‘scent of the soil’. Basmati is globally renowned for it’s naturally delicate flavor and mouth-watering aroma that is unique to the soil of the province of Punjab. Basmati, therefore, cannot be grown anywhere else in the world!
Long Grain rice is the most common variety of rice used as its versatility makes it the ideal choice for sweet and savory dishes alike. Both brown and white variants are found to have a smooth mild flavor. Our Long Grain rice is also harvested directly from the fertile fields of Pakistan making it an authentic South Asian product.